- Display and packaging design in a separate segment
- Presentation of the prestigious SUPERSTAR award
Analogue and digital sales promotion: in 2013, viscom’s Display PoS Expo is again the “fair within the fair” for manufacturers and suppliers of display, PoS and packaging solutions. From 7 to 9 November visitors will be given an overview of the latest trends in merchandise presentation and sales promotion. Here, the industry focuses on innovative materials, printing and finishing technologies, suitable lighting as well as digital elements.
Displays of all shapes, sizes and materials, analogue and digital, for short-term or long-term use are presented. The most innovative solutions will again be awarded the SUPERSTAR which is presented by display Verlag in cooperation with viscom organiser Reed Exhibitions.
With their range of products and services, the exhibitors at Display PoS Expo target marketing decision-makers from retail and industry sectors, from brand name companies, advertising agencies, instore management, shopfitting and display, store design, interior decoration or visual merchandising. At viscom 2012, almost one quarter of the visitors were already interested in the Display PoS exhibition segment.
