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FIVE WAYS TO PERSUADE A CLIENT TO BE BOLD & INNOVATIVE WITH THEIR PRINT
This article is intended for those with new printing technology to offer but lack an immediate queue of clients who...
THE RENAISSANCE OF PRINT
Without doubt, the print industry has changed a lot in recent years and is continuously evolving towards sustainability and digitalization....
GLOBAL PRINT INDUSTRY SHOWS INCREASING CONFIDENCE ACROSS ALMOST ALL MARKETS AND REGIONS DESPITE ECONOMIC HEADWINDS
The 9th drupa Global Trends Report confirms a remarkably positive outlook for an ever-resilient Printing Industry that has just bounced...
EMBRACING THE POWER OF COMMUNITY: A BRIGHT FUTURE FOR THE PRINT INDUSTRY
Every day, in every global region, there are digital print industry innovators who want to do more than just...
ARE YOU CHOOSING THE RIGHT CHIEF OFFICER FOR YOUR PRINTING COMPANY?
As a printing company advisor, Sandy Hubbard helps clients hire Chief Officer positions for sales, operations, and business transformation. Before...
CHATGPT: WHAT’S IN IT FOR ME?
Preamble If you look back into the history of different early inventions, three of them lead in their impact on...
HOW TO ATTRACT THE BEST PRINT CUSTOMERS
Print Marketing efforts can be categorized as inbound or outbound marketing. Inbound Marketing Inbound marketing is a phrase coined by...
PRINTER, DESIGNER & CLIENT: WHO’S RESPONSIBLE FOR WHAT?
The Short Answer Clients: you need to supply text and images that are without fault. And you need to check...
THE FUTURE OF THE PRINT INDUSTRY IN 2023 AND BEYOND
The print industry has been plunged into a perfect storm. COVID-19 has propelled digital transformation and shifted its paradigm to...
TIMES OF UNCERTAINTY: WHAT DOES THE FUTURE HOLD FOR THE PRINTING INDUSTRY?
Shifts during uncertain times can bring challenges, but they can also create new opportunities. This article explores some printing trends...
