Nigeria’s economy is unarguably the largest market in Sub-Saharan Africa with reasonably skilled manpower for the efficient and effective management of investment projects. This also influences discerning investors – especially foreigners – to look for new market like Nigeria as a perfect environment to invest in.
In the same vein, print equipment manufacturers and distributors willing to succeed in Africa, sees Nigeria as the best market in achieving their aim. One of such distributors is Mercongraphic Nigeria Limited, a subsidiary of Mercongraphic FZC, Sharjah which is widely known for her expertise in design and manufacturing of Manugraph web machines and other printing and packaging machines.
In a chat with the Regional Manager (West Africa) for Mercongraphic Nig. LTD – Mr. Anil Rai in his Lagos office recently, WHERE To Print gathers that Mercongraphic Nigeria Limited which has been in operation since 2008 specializes in the sales and service of Manugraph web offset machines for Newspaper/ Book printing, Line O Matic exercise notebook and paper converting machines, YOKO/ NIKKO, Die cutting, foil stamping and folder gluer machines, Gravure Printing machines from Kohli industries, Label flexo printing machines from Multitec, C & C CI flexo machines from Italy among other brands they represent in Nigeria.
Disclosing his background and success strategy over the years in the industry, Mercongraphic boss informed that his ‘background as a print technologist in the print industry now spans over 25 years. Nigeria printing market is one of our most strategic and successful countries. We have supplied machines to many reputed newspaper and book printers across the country and I believe that the print market is ready to change where customer supports and equipment services are viewed as equally important as the technology supplied’.
While noting some of the challenges in the country that are surmountable, Mr. Rai enjoins stakeholders to be innovative and partner with the right service providers to succeed. ‘Nigeria is a wonderful country to do business because of her population and the reasonably skilled manpower she possesses. We are glad doing business here because we have been able to launch our new cutting edge technology, web presses, paper converting machines and packaging solutions that are meeting today needs of print and packaging investors’ he concludes.
