Observing a growing movement to align ourselves more closely with the natural world, The Pantone Colour Institute has selected PANTONE 17-1230 Mocha Mousse as Colour of the Year 2025.
“Underpinned by our desire for every day pleasures, PANTONE 17-1230 Mocha Mousse expresses a level of thoughtful indulgence. Sophisticated and lush, yet at the same time an unpretentious classic, PANTONE 17-1230 Mocha Mousse extends our perceptions of the browns from being humble and grounded to embrace aspirational and luxe.” explained Leatrice Eiseman, Executive Director Pantone Colour Institute while noting further that with its sophisticated, earthy elegance, PANTONE 17-1230 Mocha Mousse can stand alone or serve as a versatile foundation, enhancing a wide range of palettes and applications – from minimalist to richly detailed designs – across all colour-focused industries.
Characterized by its organic nature, PANTONE 17-1230 Mocha Mousse honours and embraces the sustenance of our physical environment. A warming, brown hue imbued with richness, it nurtures with its suggestion of the delectable qualities of chocolate and coffee, answering our desire for comfort. Imbued with authenticity, PANTONE 17-1230 Mocha Mousse finds harmony and balance between the demands of modernity and the timeless beauty of artful creation. And infused with subtle elegance and earthy refinement, PANTONE 17-1230 Mocha Mousse presents a discrete and tasteful touch of glamour.
Imbued with a sensorial richness, PANTONE 17-1320 Mocha Mousse inspires us to curate experiences that boost personal comfort and wellness. From sweet treats to nature walks, the indulgence of simple pleasures that we can also gift and share with others.
The Pantone Colour of the Year programme engages the design community and colour enthusiasts in a conversation around colour, highlighting the relationship between colour and culture. Pantone selects a colour each year that captures the global zeitgeist – the Colour of the Year express a global mood and an attitude, reflecting collective desire in the form of a single, distinct hue.