In a bold step towards global industry leadership, the European Rotogravure Association (ERA), a long-standing supporter and promoter of the gravure printing industry for nearly 70 years has rebranded effective 2025 to Global Rotogravure Association (GRA).
Founded in 1956, the association has played a vital role in uniting gravure printers, cylinder manufacturers, engravers, and industry suppliers. With this transformation, the organization extends its mission beyond Europe to reflect its truly international membership and ambitions. The name change marks a strategic transition in response to the rapid development of gravure markets across Asia, Africa and the Americas. “This change is more than symbolic—it represents our renewed commitment to support and promote gravure printing technology on a global scale,” said Davide Garavaglia, President of GRA. “We are embracing innovation, modern governance, and international collaboration to lead the industry into the future.”
Along with the new name, GRA introduces a refreshed brand identity and updated operational model. Recent changes to the association’s Bye-Laws now support digital meetings and more inclusive decision-making processes, enabling GRA to stay agile and better connected in an increasingly digital world. This evolution also strengthens the association’s ability to drive innovation, serve its global membership, and represent the rotogravure process across key sectors such as packaging, publishing, and decorative printing. With growth in the demand for high-quality and sustainable printing technologies globally, GRA stands ready to play a leading role in advancing and shaping the future of the gravure industry.
And as a step forward in GRA’s global engagement strategy, the association recently formalised its international collaboration the Taicang Hi-tech Industrial Development Zone, located in Jiangsu Province, China. This happened when GRA was honored to be invited to join an afternoon of exchange with representatives from politics and industry across Taicang, Baden-Württemberg, and Bavaria at the 17th Taicang Day in Stuttgart, Germany.
The event, which provided a platform for discussing future cooperation between Chinese and European industry stakeholders, saw Stefani Dhami, Head of GRA, signed a Letter of Intent on behalf of the association to strengthen cooperation between GRA and Taicang. The agreement underscores GRA’s ongoing commitment to building global partnerships and promoting gravure technology internationally. “This cooperation marks another important milestone in GRA’s global journey,” said Stefani Dhami. “It reflects our dedication to connecting regions, sharing innovation, and creating opportunities for the gravure community worldwide.”
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